Creative Directors: Charles Khoury, Tosh Kodama
Art Directors: Miguel Lee, Jeremy Cox
Executive Producers: Ben Apley, Gabriel Marquez
Head of Production: Claudina Mercado
Designers: Chadwick Halbritter, Yu Kito Lee, Claire Kang, Hyejung Bae, Andrew Pabon, John Kim, Sam Davidson, Steven Lee
Junior Designer: Wes Yang
Animators: Jeremy Cox, Ryan Summers, Thomas McMahan, Mark Thompson, Eric Demeusy, Ken Pelletier, Chadwick Halbritter, Gary Hebert, Andrew Embury, Ashley Farlow, Hunter Hardesty, Max Strizich, Henry Chang
Google erected the largest outdoor display in North America in the heart of Times Square: a screen eight stories tall, spanning an entire city block, with thirty additional feet around each corner. The launch required a system that would allow for routine updates to content as new products and partners are rolled into the Android ecosystem, be flexible enough to accommodate products from cars to watches to phones, and scaled properly to work on a gargantuan screen at street level.